Brand Strategy

Brand Strategy

Brand Strategy

At last: Jaguar reveals first details of new brand identity

Nestle's KitKat signs Formula 1 deal as CEO Freixe seeks broader appeal

Shein signs deal with Forever 21 owner as fast-fashion majors look to boost reach

Twitter blue bird has flown as Musk says X logo is here

Elon Musk says Twitter's blue bird to be replaced by an X

Chinese hot pot chain Haidilao slows growth as Covid-19 curbs consumer appetite

Peugeot unveils new logo; looks like Singapore lion head

Burger King revamps brand for first time in over 20 years

This website is best viewed using the latest versions of web browsers.